First There Was ‘Inquisitor’ and Now There Is ‘Google Instant’

Google have released a product during the summer called Google Instant. “As you start to type your search terms, Google Instant automatically shows results for a popular search that begins with those letters. If you don’t see the results you want, just keep typing and the results will dynamically update. Connect to the information you [...]

Four Square Promotion At Graze Coffee Shop – Hong Kong.

I got to explore Hong Kong the other week and came across this interesting in-store promotion. See image below. It’s nice to see even small coffee stores adopting new media to engage their customers in order to drive in new business. By the way, the coffee is not bad ether. Find out more about Graze [...]

Web Trends : Apple’s iAds

The other day over the Easter break my five year old nephew asked me a straight forward technology based question, he said “Uncle, can you fast forward the adverts on the television because I hate adverts, they are so boring?” When I got in front of the television, I realised he was watching live TV, [...]

The Twitter Advertising Models Emerge, That’s Right, Models.

Twitter has now been around a few years and is utilised by Big Brands, SME’s and individuals as a very useful communication channel. You can read more about using Twitter and catch up on some case studies at : http://business.twitter.com/twitter101 New Twitter advertising models are emerging, allowing businesses to promote their tweets above others in [...]

Web Trends : Get Started In Online Marketing Today With Inbound Marketing.

10 years ago, marketing your website required the use of simply adding a few popular key words. This was great for bringing in traffic but the conversion rates were well off the mark. As the dot com bubble burst, website owners demanded much more justification for their marketing budgets and this gave rise to the [...]

What Does Sony Mean To You?

With the rise of 3D TV during this year Sony is looking to push forwards on all technological fronts. Recently re-styling their Japanese retail store in line with Apple’s clean cut style, they are also looking to launch an online content service that will no doubt be available across their TV’s, Consoles and the Web. [...]

Google Analytics For Your Facebook Fan Pages …Nice Touch.

Understanding the habits of your users is an on-going process. Learning about the pages visited, time spent on those pages, new vs returning visiting numbers, keywords, geographic locations etc can help to improve the value provided by your website. If you want the exact numbers and science then you would probably need to spend money [...]

Mothers Who Blog.

Well done to all those mothers out there who have decided to blog, and thank you to the New York Times for giving this growing marketplace some PR. Whether your a pushy mum, or just someone you wants to communicate the joys of bringing up children there are many reasons why mothers would blog. The [...]

Social Media Dashboard By uberVU.

As we begin to use social media more and plan for new campaigns it would be wise to understand the metrics of such activities. A company by the name of uberUV have created a dashboard to help you understand your user engagements across various social media web applications like Twitter, Friend Feed etc based on [...]

More Online TV for Free – This Time It’s Microsoft.

Not that there enough services available for users to access streamed TV content already, but now Microsoft has joined the party with MSN Video. With the recent success of streaming services like the iPlayer in the UK, Hulu in the US and Joost worldwide, Microsoft has acted fast. But the question of whether this site [...]

Web Trends : Where Is Facebook Headed?

Facebook is in its prime. Having received $240 million from Microsoft and introducing the Ad system in 2007, the number of users has gone from strength to strength. But where is Facebook going? At the moment Facebook can not only be accessed directly but through various other sites and platforms like Xbox. This is thanks [...]

Web Trends – Burberry uses 3D at fashion week.

Burberry has displayed a good example of online brand engagement by utilising the latest new TV technology that’s currently doing the rounds…3D. Burberry Prorsum’s 3D show with thigh-high boots and heritage jackets A 3-D online extravaganza celebrated the brand’s future while the clothes reminded us of Burberry’s great heritage. Read More… Article source courtesy of [...]

Facebook urged to act after memorial sites defaced – Australia.

Article courtesy of Belinda Goldsmith, Reuters UK : CANBERRA (Reuters) – Cyber attacks on Facebook pages set up to pay tribute to two murdered Australian children has prompted calls for the social networking site to be more accountable for its users. Social media experts say it is natural that people who use sites such as [...]

Exploring Social Media Monitoring: An Industry Survey.

It has taken social media to get corporations thinking more seriously about all those web possibilities. Using Social Media to create the communities of brand loyal Internet savvy users, corporations can learn so much about why consumers adore or hate their brand. But the knowing of when and how to communicate will be one of [...]

Apple Bans Some Apps for Sex-Tinged Content.

Apple has started banning many applications for its iPhone that feature sexually suggestive material, including photos of women in bikinis and lingerie, a move that came as an abrupt surprise to developers who had been profiting from such programs. Read more from the article courtesy of the New York Times at : http://www.nytimes.com/2010/02/23/technology/23apps.html From another [...]